Kotoko, Betika to launch GH¢1.3m partnership deal today Date: 07 December 2021 By Ernest Agyeman Ghana Premier League side Asante Kotoko and sports betting company Betika will today, December 7 launch their partnership deal in Kumasi. The Porcupines last month agreed a deal worth GH¢1.3 million with the sports betting company with the partnership making Betika the official betting partner for Kotoko for the next two years. Under the sponsorship, Kotoko will be receiving about GH¢630,000 per annum and in-kind provision of balls, nets, and other sports equipment. Also through the partnership, Betika will seek to nurture and improve the club’s visibility and help scout for talent from grassroot football activities across the country. Speaking during the announcement, Betika Chief Executive Officer Mr Rupen Samani said: “This partnership confirms our commitment to investing in the youth and in the country through sports, arts and culture with football being a key focus.”
Kotoko Chief Executive Officer Nana Yaw Amponsah lauded Betika for coming on board by saying, “We are honoured by this partnership and would like to welcome Betika to the Porcupine Family. We are confident that through our partnership we will be able to do a great deal in ensuring both organizations have great visibility, we certainly look forward to a wonderful partnership.”
“The Porcupine Warriors believe that this partnership will go a long way towards not only easing the club’s financial obligations but also increasing the league’s monetary incentive,” he added.